Expanded Louisiana medical pot program drawing tens of of millions of dollars in investment

When sales in Louisiana’s restrictive medical marijuana program began in 2019, advocates and prospective marijuana business owners worried it would be tough sledding to survive financially, given the reams of regulations attached to the program.

But the recent relaxation of many of those rules – including, crucially, the addition of more popular flower products – has rapidly drawn major investment in Louisiana’s pot industry. Now, for the few companies who have control over growing and selling the drug through exclusive state licenses, big profits seem possible.